Eating your own dog food, also called dogfooding, occurs when an organization uses its own product.This can be a way for an organization to test its products in real-world usage. Hence dogfooding can act as quality control, and eventually a kind of testimonial advertising. Once in the market, dogfooding demonstrates confidence in the developers’ own products.
Wikipedia
From marketing and sales, to solutions, to support, to products, to admin, to the board, everyone at Mipela truly believe that using the X-Info suite makes them more productive, their work more enjoyable, and their workdays less stressful by connecting our data, systems and people. What is fascinating about the latest release of X-Info WebConnect business process software, we believe that the web browser based Activities are allowing Mipela to:
This also allows us to test the latest versions of our products in real life usage to validate before it’s released, enabling proactive resolution of potential inconsistency or dependency issues, which is a humbling process.